Lead Co-Op Program: Split the Cost of Lead Orders with FEB

FEB Lead Co-Op Program

Introduction:

Below you will find detailed information about our Lead Co-Op Program ($100 and $200), designed to enhance your lead generation efforts and contribute to your success with American Amicable, CVS, GPM Life, Royal Neighbors of America, and United of Omaha.

Program Overview:

  1. Lead Subsidy: FEB will contribute $200 towards a 1000-piece lead mailer or 15-38 telemarketed leads (depending on the chosen lead source) for each $1,500 of net annualized life premium. This subsidy is applicable when the issued life premium is with specified carriers, including American Amicable, CVS Health, Accendo Insurance Company, GPM Life, Royal Neighbors of America, or United of Omaha.

  2. Continued Support: FEB will continue to subsidize lead costs with an additional $200 for every subsequent $1,500 of Net Annualized Life Premium. This ongoing support aims to assist you in maintaining a cost-effective lead source.

  3. Territory Protection: Your direct mail territory is protected for the next 60 days after it has been mailed, ensuring exclusivity and maximizing your opportunities within your designated area.

  4. No Commission Reduction: Despite our agency investing $200 into your lead orders, there is no reduction in commissions for you. Our success is intertwined with yours, and our commitment to your success mirrors your commitment to us.

  5. Fresh and Exclusive Leads: Our leads are fresh, non-recycled, and not categorized as B or C leads. You receive them directly from the vendor or the vendor's website, ensuring exclusivity and ownership.

  6. Quick Start: You can get started immediately if appointed with at least two companies through FEB. We will contribute $200 towards your lead order if appointed with American Amicable, CVS, GPM Life, Royal Neighbors of America, or United of Omaha. If appointed with at least two of our other companies, FEB will contribute $100 towards your lead order.

  7. Lead Delivery Timeline:

    • Direct Mail Leads: Expect to receive direct mail leads within 4 weeks of placing your order.

    • Telemarketed Leads: Leads will be ready to work within 3-7 business days of ordering.

  8. Persistency Focus: Direct mail leads, known for higher persistency, align with the requirements of American Amicable, CVS, GPM Life, Royal Neighbors of America, United of Omaha, and our other carriers who monitor your 3-month, 7-month, 1-year, and 2-year persistency.